CRMA Single Source of Truth for Your Customer Data.
Unify data from your club, point of sale, reservations, and online into one guest profile, so your team always has the full picture.
Powerful tools to capture complete data
Keep All Your Customer Information in One Central Hub
Eliminate the headache of searching through disconnected systems by keeping every customer profile, purchase, and preference in one easy-to-find place.
Complete Customer Record
Unify online sales, club memberships, reservations, past orders, preferences and interactions into a single comprehensive profile.
Shared visibility
Centralize your data so anyone on your team can instantly find the exact customer information they are looking for.
Retire Your Disconnected Tech Stack
Housing all your customer data in one system reduces manual entry, double-booking, and mismatched records across your tools.
Simplified System
Replace multiple different tools with a single platform to cut down on subscription costs and make training new staff easy.
Automatic Syncing
Keep your online store, wine club, and tasting room updated instantly without wasting time on manual data entry or messy spreadsheets.
Purpose built to help wineries succeed
47%
Increase in DTC revenue
2.3X
Higher club member retention
9%
Increase in order volume
I love Commerce7. It’s a fully comprehensive system which enables you to market to your database, as well as fully service your customers and Club Members in every imaginable way!
Karen Clarke
Wine Club Manager, Goldschmidt Vineyards
Commerce7 is and continues to be, the premier CRM platform for the wine industry at large. As someone who’s heavily invested in the back-end/data capabilities of the system, I am thrilled with the light analytical tools like queries and reports. They are part of my everyday workflow, and make tracking metrics much more intuitive than legacy systems.
Nathan Westfall
Manager: Data Analytics & Business Intelligence, The Donum Estate
Common questions about Commerce7 CRM
Quick answers to your most frequently asked questions.
What is different about Commerce7’s CRM from other platforms?
Commerce7’s CRM is built specifically for selling wine direct-to-consumer, whole most CRMs are designed for wholesale or generic sales pipelines. Ours is designed to understand wine customers. It connects purchase behaviour, lifetime value, club activity, and custom attributes in one place so wineries can deliver personalized experiences across the tasting room, ecommerce, and wine club, not just manage contacts.
How can Commerce7’s CRM help me grow my business?
Our CRM empowers our customer Insights throughout the platform on customer data, and feeds information into our POS, Reservations and Admin panel. This was built with intention to ensure your team has access to the most helpful information about each customer they are serving.
What information is stored on customer records in Commerce7?
Commerce7 stores past order information, products purchased, reservations booked, customer addresses, credit card information, email, phone numbers, birthdate, LTV, club memberships, emails sent, and any notes/tasks your team may need to optimize customer experience and internal workflows. Custom fields can also be added to collect any type of information desired.
What tools within the CRM do most customers use most?
Our customers utilize tags to segment customer groups, starting a cart from the CRM, reviewing past order history and taste preferences + a quick snapshot of the customer who they are assisting. With the vast amount of data within the system, Commerce7’s integrated CRM allows for a variety of ways to leverage this information.
Still have a question? We’d love to walk you through it.
Your toolbox for great customer experiences
We believe the future of commerce is personal. That’s why we build tools that put customer experience first, because better relationships lead to loyalty, satisfaction, and long-term growth.
Point of SaleKnow every guest that walks in
From wines they love to club status, your staff gets the insights to connect with every guest and grow relationships, not just process sales.
EcommerceMake your online experience feel personal
Personalized recommendations, dynamic pricing and a checkout built for wine – so your site sells the way your best salesperson would.
AnalyticsGet detailed insight into your business
Advanced AI reporting, analytics and data queries that help you understand your best customers.
ReservationsManage bookings without a separate login
Every reservation is managed in Commerce7, and linked to the customer record so you’re never jumping between systems to find what you need.
Clubs & SubscriptionsBuild a club members never want to leave
Let members edit, skip, swap and customize. Flexibility builds trust, and trust keeps them coming back.