Skip to content
What Makes a Great Online Wine Club Sign Up Experience?

What Makes a Great Online Wine Club Sign Up Experience?

Mar 19, 2024Commerce7 Team

We've all been there – discovering a winery that piques your interest. You browse their website, learn their story and discover their wine club. The excitement is real until you encounter a club sign-up process that rivals the thrill of filing your taxes. Needless to say, a well-designed signup process shouldn’t be overlooked. After all, it's usually the first interaction potential members have with your wine club, and it sets the tone for their entire membership experience. In this blog, we break down what a great wine club signup looks like.

WINE CLUB
Wine Subscriptions: Prioritizing Convenience for Millennials

Wine Subscriptions: Prioritizing Convenience for Millennials

Jul 27, 2023Commerce7 Team

With busy schedules and endless options at their fingertips, people are looking for seamless experiences that fit effortlessly into their lives. From ordering groceries with a few taps on their phones to signing up for personalized services, convenience has become a key aspect of the shopping experience. As modern consumers increasingly value ease and flexibility, subscriptions have emerged as the preferred choice for the growing millennial market. 

WINE CLUB
Subscription Clubs: A Modern Approach to the Traditional Wine Club

Subscription Clubs: A Modern Approach to the Traditional Wine Club

Jul 28, 2022Karen Urquhart

In the wine industry, traditional wine clubs don’t quite fit into the subscription category (or box, so to speak), as they’re missing a key foundational element: Flexibility. In a subscription box or service, customers can choose how frequently they want to receive their products or services, and are often able to have a say in the items they receive; creating a more customer centric experience.  The wine club is an essential part of any winery, but the traditional approach lacks the flexibility and convenience that appeals to the modern shopper, which is why we created subscription clubs on Commerce7. 

WINE CLUB
The Club is Dead - Long Live the Subscription

The Club is Dead - Long Live the Subscription

Jul 1, 2020Zach Kamphuis

The wine club is dead - not even user choice can save it. The wine subscription is here and is the path forward for driving online sign ups, retention, and member experience.

WINE CLUB
It’s Time to Let Your Members Cancel Your Club Online

It’s Time to Let Your Members Cancel Your Club Online

Sep 12, 2018Andrew Kamphuis

Customers would rather clean toilets, have a root canal, even be punched in the testicals rather than call customer service.

WINE CLUB
The Modern Wine Club

The Modern Wine Club

Dec 20, 2017Andrew Kamphuis

What differentiates the modern wine club from a typical wine club? Rather than placing focus on the product the modern club focuses on the customer.

WINE CLUB

Ready to create better shopping experiences?

See Commerce7 firsthand by scheduling a demo with our team.

Schedule a Demo

Get the latest news and tips

Join our email list to get updates on all things Commerce7 delivered to your inbox.