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2023 Data Book: The Data That's Changing Winery DTC

Apr 2, 2024

2023 Data Book: The Data That's Changing Winery DTC

2023 was an economically challenging year for many consumers, which was reflected by a 1.66% decrease in total sales across all DTC channels compared to 2022. Despite this dip, there were notable positive trends seen within all sales channels, highlighting opportunities for growth and optimization. Through our 2023 Data Book, “The Data That’s Changing Winery DTC”, our team examines the trends, statistics, and key insights we’ve found through analyzing our aggregate data across our 1,700+ winery client base.

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Ebook: The Data That's Changing Winery DTC 2021

Jan 13, 2022

Ebook: The Data That's Changing Winery DTC 2021

2021 was a great year for many in the wine industry. The ecommerce channel, which saw great growth during 2020, has pulled back to a now much higher baseline. This growth combined with tasting rooms being open again has resulted in a stellar year for direct-to-consumer sales. Through this report, our team examines and illustrates the trends, stats, and key insights we’ve found through analyzing our aggregate data across our 750+ winery client base.

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